Skin care is a matter of choices
Choices that begin with ingredients that respect your skin's microbiome; with clean, essential formulas that are uncompromising about harmful components; with the production 100% Made in Italy that reflects on a culture that puts commitment and dedication first; with the responsibility of making sustainable choices in order to reduce our impact on the planet.
Our primary focus is always on ingredients that are the safest, most effective and a sustainable solution for your skin. We are striving towards offering 100% vegan products.
Less is more, including formulas
What we exclude is just as important as what we include. For us, clean skincare means above all products that are free of any ingredients suspected of being harmful for the health or dangerous for the environment. We have a very strict blacklist in compliance with EU Cosmetics Regulation 1223/2009, which bans more than 1500 ingredients, along with our own rigid quality standards.
No PEGs and ethoxylates of any kind
No sulphate, SLS, SLES
No mineral oil and derivatives
No triclosanNo formaldehyde or formaldehyde dispensersNo isothiazolinones
No DEA, TEA, MEA surfactants
No BHA and BHT
Effective and safe formulas
Our products are dermatologically and nickel-tested. Our scented products are allergen-free. We place great importance on results, by conducting clinical tests on individual ingredients, as well as listening to the feedback of our customers as well as our in-house team.
Last, but not least
You may have the best products, but if you do not use them correctly, it is difficult to achieve optimal results. That is why you will find clear, precise and transparent information both on our packaging and on this website, so you can create your own skin care routine.